International Fundraising Consultancy Group

Sarah Gray

BA (Hons) Dip Mktg MCIOF
International Fundraising Consultancy Group

A self-starter and strategic thinker, Sarah is passionate about client satisfaction and works with her clients at a strategic level to achieve innovative solutions to their fundraising challenges. Sarah joined IFCo as Senior Consultant in 2012 and became a Director in 2019.

Her recent clients include The WHO Foundation, the Autism Research Trust (affiliated with the University of Cambridge), Burma Star Memorial Fund and a number of Further Education colleges. During 2015/2016 she worked as a Consultant Appeal Director for the National Army Museum in Chelsea, London. She was responsible for advising the Museum on a fundraising strategy to enable completion of their £23.75 million capital project.

Sarah's other recent consultancy projects include advising the JIM Foundation in Poland on developing their fundraising strategy, and the launch of a corporate fundraising programme for the Black Cultural Archives. Sarah also worked for AIDS Orphan, a charity working across the world to support and provide for children and infants who have been infected and affected by HIV/AIDS.

Sarah has previously led the Fundraising and Marketing teams of the New South Wales Division of the Australian Red Cross. She was also Head of Marketing at the V&A Museum in London. She spent 10 years of her career working in the City of London in a variety of Marketing and PublicAffairs roles which underpins her work with good grounding in commercial and corporate practice.


Christina Cullen

Christina began her media and public relations career within the charity sector over 20 years ago. She learnt her trade at Amnesty International, Prisoners Abroad, and then finally children’s charity Plan International.

Dominic Smith

Dom is a specialist in corporate fundraising with experience across all areas of private sector engagement. He was nominated for the Institute of Fundraising Rising Star award in 2019.

Jonathan Cook

Jonathan has extensive supporter insight and fundraising & marketing experience from 20 years in the sector.

Mike Zywina

Mike is a fundraising consultant with wide experience in the charity sector. He specialises in providing strategic consultancy and fundraising support to smaller charities and social enterprises

Norma Johnston

Norma has 20 years’ experience of leading high-profile communication campaigns for human rights and development, including as Communications Director for Plan International and Amnesty International UK.

Robin Jones

Robin Jones has worked in research and fundraising for over 20 years. His clients include many UK charities and international not-for-profit organisations.

Jim Tomlinson

Previously Head of Fundraising at Freedom From Torture (formerlyMedical Foundation for the Care of Victims of Torture), Jim Tomlinson has an excellent background in all aspects of fundraising.

Nicola Barrett

Nicola has 20 years’ experience and a demonstrated history of partnership, programme and strategy development, management, reporting and evaluation in global non-profit organisations across a range of sectors.

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